Busan’s new slogan, “Busan is Good” has replaced the old slogan, “Dynamic Busan.”

The Busan Metropolitan Government said it held a city brand committee meeting and selected “Busan is Good” as the final city slogan from the three final options.

While “Busan is Good” received 11,373 total votes from the online and in-person citizen’s survey, “Bridge for All, Busan” received 10,981 votes and “True Place, Busan” received only 2,866 votes.

Busan’s Mayor, Park Hyungjoon said, “Nearly 40,000 citizens and experts participated in the selection of Busan’s brand new slogan. We will introduce a world-class urban brand that surpasses New York (I♥NY).”

Contrary to the city’s expectations, the response from the public is starkly divided. Despite the positive opinion that “it suits Busan well,” negative comments such as “it doesn’t fit” and “does the city slogan have to be English?” have arisen. Some say that “Dynamic Busan,” which has represented Busan for 20 years, is a much better slogan.